AI or nor AI

Same Idea, New Skin

One thing I’ve always cared deeply about in my work is the idea. I value a strong concept far more than perfect execution. I tend to see the world the same way—through the lens of imagination first.

When AI became widely accessible, I realised that anything I could imagine could now be brought to life. This is an experiment exploring that. On the left is the original interaction with a photo in a project known as Photo Invasion; on the right, the same concept reimagined using ChatGPT—testing how ideas can take shape through different forms of execution.

The experiment below explores the relationship between idea and illustration. Sometimes they walk hand in hand; other times, the concept evolves on its own, taking on new styles and directions that help me test the boundaries of each medium.

I revisited some pieces from my Photo Invasion series—both old and new—to imagine how they might look without my usual characters. I also had fun visualising what my illustrated characters might be like if they existed in the real world.